LLB is a step by step, curriculum-based 90-Day group coaching program for Emerging Fashion Designers to develop a meaningful and scalable clothing brand with a clear value proposition that aligns with core consumer ideals, and positions them for longevity in the new digital era.
You don't want to set yourself up for the disappointment of the DIY woes that come when Designers prematurely pour their investment into having designs made by a sample room or participate in a local fashion show, and see no financial return.
After all of this effort.... **CRICKETS** 👀 ...because they haven't done the work to brand their business strategically, and establish a real consumer base that they can sell to. (Sadly, this happens time and time again.)
How many of these misled Designers do you think give up on their dreams? Far too many. But, this will not be your story.
Why? Because you're here to build a viable Fashion business, not just do the "collection" thing for "show". You know you're talented, business minded, and you have a distinct and relevant point of view.
You've decided to leverage your creativity and passion because you want to have a say in how you live your life, realizing that you can continue building someone else's legacy, OR commit to building your OWN.
Your business is your chance to dig in and begin to live your life on your own terms. And, you're intent on making your mark on the Fashion Industry, knowing that your customers have been waiting too long for your brand to show up, to make them feel seen and heard.
LABEL LAUNCH BLUEPRINT WILL EQUIP YOU TO BUILD AND MANAGE A STRONG, MEANINGFUL & SCALABLE BRAND THAT WILL STAND THE TEST OF TIME.
I consciously make space for Designers like you who are ready to level-up from a solo-preneur position, to CEO level by shifting their business model and standard operating procedures to align with proven industry methods & practices, which support their vision of a thriving, scalable brand with a loyal consumer base.
Once you are enrolled in the LLB 90-Day group coaching program, I personally commit to guiding you toward the 3 main objectives above via my proprietary, curriculum-based D.E.S.I.G.N Formula. There is a qualification process, and space will be limited.
The LLB coaching program is best suited for Designers who are fully committed to their personal brand vision and goals, and all that is required to reach the next several levels in their #DesignerJourney.
Access to LABEL LAUNCH BLUEPRINT - D.E.S.I.G.N. Formula & Curriculum includes:
Comprehensive (BP) Brand Persona formula, so you can conceptualize your Brand identity and pinpoint who your core customer truly is.
Intuitive Design Process (IDP) and methodology, so you can create fresh, inspired collections each and every season.
Proven Sample-Development process, so you can bring your collection from first sketch to first sample.
The true (PPP) Pre Production Process formula to fit and perfect your collection, so you can position it for production.
PRODUCTION roadmap, so you can prepare your collection for DTC distribution.
Navigation of the evolving “Fashion Calendar” so you can drop timely collections when your customers actually want them.
Two high-level LIVE group coaching sessions per month inside the LLB private, Emerging Designer Community "Inner Circle" so we can discuss and review your brand strategy and overcome challenges along your journey.
Brand-building assignments so you can be accountable and benefit from the community of support.
Your comprehensive Spec Sheet & Tech Pack Templates so you can start correctly from Day 1.
Cost Sheet Template & Profit Margin Formula so you can have clarity about your bottom-line from the start.
Curated library of Fabric & Factory Resources so you can access the trusted vendors in the industry.
Your DIRECT and intimate access to me as your LABEL LAUNCH strategy coach for 90 days.
My unwavering enthusiasm, support, experience & brainpower to help you achieve your goals.
LABEL LAUNCH BLUEPRINT is a 90-Day group coaching program.
The secret sauce of LLB is my proprietary D.E.S.I.G.N. Formula.
It is a 6-Module, comprehensive, curriculum-based strategy created so you can build & brand your business, connect with your core customer, and launch your capsule collection with clarity, expertise and support.
KNOW YOU'RE READY TO LEVEL-UP?! BOOK YOUR CALL WITH ME TODAY 👇🏾.
Brand Strategy and mastery is paramount.
The beginning of your #DesignerJourney requires a level of depth and exploration much deeper than surface level.
Don't be fooled. It's not as simple to build a cohesive and purposeful brand as it appears to be from the outside looking in.
Only by going deeper can you draw out the true essence and value that will set your brand apart from all others, and serve your customers at the highest level.
Identifying and organically connecting with your true core consumer base will help secure the foundation for what's to come.
The secret to success in any business is clarity of purpose, deliberate action and resolute consistency.
There are key systems, refined methods and guarded processes that industry veterans have been tapping into for decades.
Though this bedrock-like SOP (Standard Operating Procedure) is sound, nothing stays the same forever.
The Fashion Industry eco-system continues to expand and contract in response to the evolving world around us.
LLB shortens your learning curve so you can navigate and understand the industry landscape, giving you a level of clarity and expertise that puts you 10 years ahead of the DIY path.
Let's be clear... This is not a hobby for you. You mean business. And so do we.
You're here to create a brand with premium goods, and a reputation to match.
Sheer passion will take you part of the way, but profit will sustain your business for the long haul.
A well designed, quality collection demands a premium price point that will, in turn, protect your 65%-85% profit margin.
Pricing each style in your collection appropriately from day 1 will bring you closer to your break-even point much sooner.
Build a meaningful and scalable brand with a clear value proposition that aligns with your consumer's ideals, and positions you for longevity in the evolving Fashion Industry.
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